Robert Deans

Marketing Consultant

My Story

“I just LOVE helping small businesses and start-up’s finding their ‘WHY’ and helping them identify how best to hit their growth goals”

Hi there! I’m Robert Deans, a Marketing Strategist, Conversion Rate Expert and Business Owner.

In 2010 along with my business partner, I set up Boom Online Marketing with the clear aim of creating a transparent, jargon-free, results-driven Online Marketing Agency. To date, we have helped over 250 businesses reach their online goals and employ 22 people at our Nottingham offices.

We have built a reputation as one of the most forward-thinking digital agencies in the UK and have recently repositioned ourselves with the vision of becoming the Midlands leading eCommerce experts.

Coming from an e-commerce and marketing background I always had a natural understanding of target audiences, which naturally led to my interest in Conversion Rate Optimisation (CRO). I have been a practitioner of CRO since 2007, long before it became a mainstream term! Being analytical I make recommendations based on facts and data, not assumptions. You’ll often hear me say “Right let’s test it!” In fact, one split test led to a customer making an additional £70,000 of profit in a two week period.

Over the years my love of business strategy has grown and grown and as a result, Boom is now involved in a number of joint venture businesses and projects. We are always on the lookout for young businesses with great ideas to get involved with and in May 2015 we set up our own eCommerce store The Coffee Tasting Club.

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07973 132 456

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